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NFL scores with IBM deal for digitized footage

Publication:ReutersDate:Oct 20 2005
Reporters:Chris Marlowe, Carly Mayberry

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IBM will announce Thursday (October 20) its creation of a new digital media system for the NFL and NFL Films that will streamline and simplify its production flow while making possible future breakthroughs in the viewing experience.

The solution, called the Digital Foundation, features IBM Total Storage SAN File System technology and Linux and will allow a show producer or host to use a PC and quickly search through a detailed catalog of game plays. Producers can then review that footage in real time, send it on to editors and generate content collections to be accessed and viewed by different producers and hosts simultaneously.




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