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The importants of your websites backlink profile

With the new trends of Google they are slowly going after sites with a negative backlink profile. What this means is that they review every link that is pointing to your website and if they are suspicious or look like purchased and paid links, link farms, and/or old spammy directories, they will give your site a negative penalty. Doing an entire site backlink audit is very important for the future growth of your website.
Google has stated in their disavow discussions that they want to see a webmaster take the manual steps to get back backlink removes. What this means is they want you to find out the bad links of your website and personally reach out and contact the sites webmaster and request for your link to be removed. Some websites actually charge you to remove your links. Continuing, the main point of this thread is to stress the importance of cleaning up your backlink profile on a regular basis.
If you have a large site, you will be getting organic backlinks from other people sharing your website links. You always need to review and request removal of the negative looking backlinks. There are tools on the internet that can help you review your backlink profile. Now you ask, why can’t I just build new links? The answer is you can, but this will only slowly dilute your bad to good backlink ratio. If you have a huge backlink profile this may be easier said than done.
Also, think of it this way, your site has good backlinks as well that aren’t able to give your website the full positive juice you deserve because your profile ratio is filled with bad links holding you down. Cleaning up your backlink profile can actually give you just as much benefit as a new website building new links. Cleaning your backlink profile as well as building new links go side-by-side. We’d recommend first reaching out to all the webmasters who have bad links pointing to your site and request them to be taken down. If they want money, just pay, it’s better to just get it over with if they stay in communication with you.
Once you have made the effort, gather a list of all the backlinks you couldn’t get taken down, and submit them in Google Web Master tools for a disavow. During this time, you should continue to build new unique organic backlinks. Don’t buy links. What you should be doing is networking and contecting with industry related sites and build a business relationship. This is how to be an organic growing online business and receive the search results and rankings you are going for!

Bio:
We are www.webserviceconsulting.com. We are located in sunny South Florida. Our team isn’t a normal web development or marketing company. We actually like to build our own sites and also partner with companies who have large and growing online business and offer services, strategies and consulting to help them take their websites to new heights. We are always around to chat and share insight and never charge for a quick business discussion!